Helping companies tell what they're doing – visually

Museum photography for Discovery Place, Charlotte NC

Charlotte’s Discovery Place science museum hired us to create new marketing images of its many offerings. We spent a Saturday this month photographing the cool hands-on exhibits Discovery Place offers. The goal was to show actual visitors enjoying themselves throughout the museum. Discovery Place asked us to apply our photojournalistic approach order to create photographic images that tell visual stories about what visitors to Discovery Place can expect to experience.

A few friends showed up to help during the shoot — in case we needed families/kids to help fill out some of the scenes. Turns out the museum was so popular that Saturday (and so many visitors were agreeable to letting us take their photos and sign model releases) that we hardly needed our stand ins after all.

We photographed the museum from open until close (about 10 hours) and Discovery Place’s marketing team walked away with about 80 production-ready images.

Here are a few of the scenes:

I’m not a snake lover. In fact, they really freak me out. So I wasn’t thrilled when one of our first shoots of the day was of this monster (top photo). Isaac, the guy holding the snake, was a good sport in the photos and clearly didn’t have the snake aversion that I do. Isaac was equally great with the iguana (below).

Parents and kids both enjoyed getting to touch sea creatures in Discovery Place’s touch tank.

As a photographer, it’s always great getting to photograph behind-the-scenes actions, like this scuba diver cleaning the glass on the inside of the aquariums.

This overhead shot (below) was a bit challenging to get… especially since we took it in the afternoon when the museum was pretty crowded. We got the image by mounting a camera to a pole, and then lifting the camera about 15 feet in the air. I focused and fired the camera using my computer. We also strategically placed four flashes throughout the scene to help brighten dark areas and highlight visitors’ faces.

This museum scene is particularly difficult to photograph since, without that overhead context, there is no reason to think the photo was taken in a science museum.

Here is the same scene closer in (had to stand on a chair to get this angle). Having the various strobes still strategically placed around the area really helps the camera capture the features on everyone’s faces. The strobes also helped brighten the entire space and allow the colors throughout the scene really pop. (Thanks to Quinn and Kendall, the two teenage “models” in front who jumped in to help in this scene).

I like the pure delight on her face as she plays in Discovery Place’s water area.

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